About Elizabeth

After graduating from the University of Virginia in 2010, I started my career in government procurement - managing small and large purchases on behalf of government agencies like FDIC and the Department of Energy. These complex purchases required problem-solving and attention to detail to execute in a timely, compliant manner. I loved the paperwork and the checklists!

From the world of government procurement and after having our first daughter, I transitioned into real estate in the Northern Virginia area and quickly exceeded over a million dollars a year in transactions. 

After relocating to Frisco, Texas, I began at a local healthcare marketing agency, a post-acute marketing agency as a project manager. I quickly became the Operations Director and managed 10+ clients and a team of direct reports, including complex marketing campaigns. 

In 2025, I was inspired to create my own strategy and consulting business with the desire to come alongside creators, entrepreneurs and business owners to build and launch successful brands and digital products. 

I live in Frisco, Texas with my three kids and husband. I am an active volunteer at our local church. I can be found creating complicated carpool plans, cheering on my kids at their sporting events and activities, and driving on the DNT.